Why Metallic Foil Looks Dull After Stamping
A dull metallic result can reduce the premium feeling of cosmetic boxes, wine boxes and gift packaging. When gold or silver foil does not look bright enough, the cause may be the foil, the paper surface or the machine setting. ## Common Causes of Dull Foil Excessive temperature can reduce metallic brightness. Too much machine force can also make the surface look flat. Rough paper or textured paper may scatter light, so the stamped area appears less reflective than it would on smooth coated paper. Foil finish is another factor. High-gloss gold, matte gold, pigment foil and brushed foil are…